外贸邮件主题这样写,更能引起外商注意!?外贸邮件范文
本文目录
外贸邮件主题这样写,更能引起外商注意!
客户收到外贸业务员发过来的电子邮件时,首先注意到的就是外贸邮件的主题。如果外贸主题写的好,就能够在极短的时间内吸引客户的注意力,促使客户能够阅读完整篇邮件。想要写好一封电子邮件,主题是关键,上面这几个外贸邮件主题的编写方法你都掌握了吗? 客户收到外贸业务员发过来的电子邮件时,首先注意到的就是外贸邮件的主题。如果外贸主题写的好,就能够在极短的时间内吸引客户的注意力,促使客户能够阅读完整篇邮件。那么,外贸邮件主题要怎么写才能更吸引人呢?接下来,就让我为你介绍几个小技巧吧。 1. 邮件主题清晰明确。 一般情况下,客户收到邮件的第一眼就决定了客户是否有兴趣阅读这封邮件,所以邮件的主题非常重要,想要在一瞬间吸引客户,最好邮件的主题清晰明确,让客户一眼能够看到我们想要传达给他们的主要内容。我们可以简洁地将公司产品的名称和优点表达出来,用“形容词+产品名称+公司名称”的句式,这样有意向的客户就能够立刻判断出这封邮件是自己需要的,简单快捷。 2. 使用号召行动的动词。 我们可以在主题的开头加上动词,既能让整篇邮件看起来更加活跃,还能给予客户一定的心理暗示。比如,在一封邀请客户来参观工厂的邮件中,我们可以将“某公司邀请您来参观某产品的生产工厂”改为“与您一同观看产品生产过程”,让客户下意识地想象自己去工厂参观的情形,有了这样的心理暗示,客户也会更容易答应我们的邀约。3. 让接收邮件的客户感觉到自己是被优待的。 在外贸推销中,由于不同客户的消费能力不同,我们在营销时也会采用不同的策略。可是,不管是什么类型的客户,都希望自己是独特的那个,是所有客户中被优待的那位。为了满足客户的情绪,吸引客户的好感,我们可以在邮件的主题中加入“私人邀请”。“为您提供独家服务”等字样,给客户更好的服务体验,加深客户对我们的印象。 4. 营造一种紧急氛围。 如果我们的产品一直是同样的价格和质量,永远一成不变,在原地等着客户选择,那么,购买需求不是特别强烈的客户可能会持续地犹豫,直到产品的质量或者价格有所提升,才悻悻而去。为了避免这种情况的发生,我们可以在电子邮件的主题中营造一种紧急的氛围,将我们近期的折扣或即将涨价的讯息传达给客户,让客户觉得再不下单就会错过最好的时机,他们才有可能尽快行动,和我们签单。 5. 不要全部大写或者使用过多的感叹号。 千万不要为了吸引客户的注意采用全部大写,或者加入过多感叹号的使用,这样可能会引起顾客的反感。根据大数据显示,绝大部分人收到电子邮件的时候,都更喜欢阅读小字主题的那封。全部大写的英文会让人感觉到十分压迫,仿佛是命令对方,会使人不舒服。 6. 使用数字。 在主题行中使用数字比没有数字的主题更吸引人,尤其当我们的产品打折时,可以直接将折扣写入主题行,让客户直观地看到,有兴趣的客户会非常愿意阅读接下来的内容。 7. 提前设置好预览文本。 预览文本并不属于邮件主题,但是它出现的位置是在邮件主题的旁边,对客户是否愿意打开邮件阅读也有着不可忽视的影响。当我们没有提前设置好预览文本时,系统会根据我们的邮件内容自动选择预览文本。但是自动选择的预览文本往往都不尽人意,所以我们最好还是自己选择好预览文本,尽量将比较吸引人的内容放置在主题的旁边
外贸邮件范文
外贸邮件怎么发? 下面是我为你整理的外贸邮件范文,希望对你有用!
外贸邮件范文1
主动跟新买家建立联系
Dear Mr. Jones:
We understand from your information posted on Alibaba.com that you are in the market for textiles. We would like to take this opportunity to introduce our company and products, with the hope that we may work with Bright Ideas Imports in the future.
We are a joint venture specializing in the manufacture and export of textiles. We have enclosed our catalog, which introduces our company in detail and covers the main products we supply at present. You may also visit our online company introduction at Http://www.howseek.com which includes our latest product line.
Should any of these items be of interest to you, please let us know. We will be happy to give you a quotation upon receipt of your detailed requirements. We look forward to receiving your enquires soon.
Sincerely,
John Roberts
对新买家要求建立业务联系的回复
Dear Mr. Jones:
We have received your letter of 9th April showing your interest in our complete product information.
Our product lines mainly include high quality textile products. To give you a general idea of the various kinds of textiles now available for export, we have enclosed a catalogue and a price list. You may also visit our online company introduction at Http://www.howseek.com which includes our latest product line.
We look forward to your specific enquiries and hope to have the opportunity to work together with you in the future.
Sincerely,.
向老客户介绍公司新的产品信息
Dear Mr. Jones:
***隐藏网址***
We believe that you will find some attractive additions to our product line. Once you have had time to study the supplement, please let us know if you would like to take the matter further. We would be very happy to send samples to you for close inspection.
We will keep you informed on our progress and look forward to hearing from you.
Sincerely,
回复对某个产品的查询
Dear Mr. Jones:
Thank you for your inquiry of 16 March. We are pleased to hear that you are interested in our product "toaster".
We’ve enclosed the photo and detailed information of the product for your reference:
Product: toaster
Specification: xxxxxxxxxxxxxxx
Package: 1pcs/box Price: 10usd/pcs
Payment: L/C
For purchase quantities over 1,000pcs of individual items we would allow you a discount of 1%. Payment is to be made by irrevocable L.C at sight.
We look forward to receiving your first order.
Sincerely,
无法提供对方查询中所要求的产品时
Dear Mr. Jones:
Thank you for your enquiry of 12 March cate 9 cable.
We appreciate your efforts in marketing our products and regret very much that we are unable to supply the desired goods due to excessive demand.
We would, however, like to take this opportunity to offer the following material as a close substitute:
Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.
***隐藏网址***
Sincerely,
查询对方公司的产品
Dear Sir or Madam:
We know that you are exporters of textile fabrics.
We would like you to send us details of your various ranges, including colors and prices, and also samples of the different qualities of material used.
We are volume dealers in textiles and believe there is a promising market in our area for moderately priced goods of this kind mentioned.
When quoting, please state your terms of payment and discount you would allow on purchases of quantities of not less than 1000 meters of individual items. Prices quoted should include insurance and freight to San Francisco.
Sincerely,
外贸邮件范文2
作为买家,认为对方报价太高
Dear Mr. Jones,
We acknowledge receipt of both your offer of May 6 and the samples of Men’s Shirts, and thank you for these.
While appreciating the good quality of your shirts, we find your price is rather too high for the market we wish to supply.
We have also to point out that the Men’s Shirts are available in our market from several European manufacturers, all of them are at prices from 10% to 15% below the price you quoted.Such being the case, we have to ask you to consider if you can make reduction in your price, say 10%.As our order would be worth around US$50,000, you may think it worthwhile to make a concession.
We are looking forward to your reply,
Sincerely,
要求对方开立信用证
Dear Mr. Jones:
With reference to the 4,000 dozen shirts under our Sales Confirmation No.SX260, we wish to draw your attention to the fact that the date of delivery is approaching but up to the present we have not received the covering L/C.
Please do you utmost to expedite its establishment so that we may execute the order within the prescribed time. In order to avoid subsequent amendments, please see to it that the L/C stipulations are in exact accordance with the terms of the contract.
We look forward to receiving your favorable response at an early date.
Sincerely,
因对方未能如期信用证而交涉
Dear Mr. Jones:
With reference to our Sales Confirmation No.825 dated August 10, 2002, we regret to say that your letter of credit has not yet reached us up to the time of writing. This has caused us much inconvenience as we have already made preparations for shipment according to the stipulations of the said Sales Confirmation.
You must be aware that the terms and conditions of a contract once signed should be strictly observed, failure to abide by them will mean violation of contract. If you refer to our Sales
Confirmation, you will see the clause reading: "The Buyer shall establish the covering Letter of Credit before 30th August, 2002, failing which the Seller reserves the right to rescind the contract without further notice." The goods you ordered have been ready for quite some time and the demand of late has been so great that we find it hard to keep them for you any longer. However, in consideration of our friendly business relations, we are prepared to wait for your L/C, which must reach us not later than October 5, 2002. If we again fail to receive your L/C in time, we shall cancel our Sales
Confirmation and ask you to refund to us the storage charges we have paid on your behalf.
Your cooperation in this respect will be appreciated.
Sincerely,
外贸邮件范文3
拒绝对方做独家代理商的要求
Dear Mr. Jones:
Thank you for your letter of 15th September.
As we are now only at the get-acquainted stage, we feel it is too early to take into consideration the matter of sole agency. In our opinion, it would be better for both of us to try out a period of cooperation to see how things go. Also, it would be necessary for you to test the marketability of our products at your end and to continue your efforts in building a larger turnover to justify the sole agency arrangement.
We enclose our latest pricelist covering all the products we handle within the framework of your specialized lines. We look forward to hearing from you.
Sincerely,
处理对货损的投诉
Dear Mr. Jones:
We have received your letter of 18th July, informing us that the sewing machines we shipped to you arrived in a damaged condition on account of imperfectness of our packing. Upon receipt of your letter, we have given this matter our immediate attention. We have studied your surveyor’s report very carefully.
We are convinced that the present damage was due to extraordinary circumstances under which they were transported to you. We are therefore not responsible for the damage; but as we do not think that it would be fair to have you bear the loss alone, we suggest that the loss be divided between both of us, to which we hope you will agree.
Sincerely,
发外贸邮件有什么技巧
一、邮件标题只能是客户求购的产品名称,而不要加其它的任何多余语言。这样,客户打开你邮件的可能性一般可达到100%;
二、开头语简洁带过证明你是专业而老练的商人,可立即拉近与客户的距离,而对商人来说过多的寒喧实在是多余;不少人喜欢一开始就说从何得知该客户的。建议你一般情况下最好不用提,客户在那里发布过求购信息,客户自己知道,多说多余;
三、开头语特忌讳主动过多介绍自己,因为会给人一种推销的感觉,给人的第一感觉就不好。事实上,没有几个客户会有耐心来阅读你的长篇介绍的,不主动过多介绍自己将一定反而会给客户一种很自信、很专业的印象,这种印象对你来说是非常重要的;
那么,“过多”的标准是什么呢?我们认为,介绍性语言超过两句即是“过多”!
四、简洁开头后,你必须立即进入正文,即报价,因为客户最关心的无非是产品规格与价格而已,你如不能提供客户想要的东西,客户回你干吗?立即进入报价,证明你是专业做该行的,你是有诚意、实实在在想做生意的,大家的时间都很宝贵,都不想浪费时间,特别是欧美商人更是如此;
有人说,客户询盘中规格说的不全,无法报价,事实上,没有那个外商会在询盘中一次就把要求说完的,你可估摸着试探性报,报错了没关系,这只是证明你是专业的、多年做该行的,如所报的规格与客户所要的不符,客户一般会很快回复你并详细告诉你他所需产品的具体要求的;有人总喜欢第一次联系客户时就问东问西的,有些国家的客户(如印度、韩国)可能会耐心回你,但对大多数欧美客商(如美国)来说,他们一般是不会回复该类邮件的;
五、所报的价必须是实价,必须与现有的市场行情相吻合,价太低,客户知道你不是做该行,不会理你;价太高也会吓跑客户,客户也不会回你,所以,切勿乱报价,应了解清楚了、多比较后再报,对新产品、对外贸公司来说这点尤其重要;
六、第一次联系客户时,除非客户在询盘中提出,最好不要主动附上图片,以免被删或被国外反垃圾邮件软件拦截;
七、与客户第一次联系最好用HOTMAIL邮箱,或在邮件中另附上你的HOTMAIL邮箱,因为垃圾邮件泛滥的原因,中国越来越多的邮件服务器被国外打入黑名单,你发的邮件可能最终进不了客户的邮箱,或客户回你的邮件你也收不到,这种情况已越来越严重,
而用HOTMAIL邮箱一般不会有这方面的问题;
八、强烈建议:如你不能报出有一定竟争力的价格,请最好不要联系客户,既然报不了价自然就成不了,不仅客户很可能不会理你,你又何必浪费你及外商宝贵的工作时间呢?对外贸公司来说,何不在货源上多下点功夫,效果一定好很多!
总之,你联系客户的目地无非是为了争取能最终成交,而要能最终实现成交的目地,你起码总要迈过产品规格相符、出口报价适当这两个槛,直接洽谈这两个最重要的问题,不仅外商喜欢,也必能大大缩短成交的进程,大家何乐何不为呢?
做外贸一般用什么邮箱
做外贸找个能群发的邮箱吧,VIP邮箱群发邮件数量多,群发邮件一封邮件可以发给几百个人,邮箱容量大、安全性高,还能跟国外邮箱互通邮件
VIP邮箱注册用手机注册更方便
1. 打开手机浏览器,搜索“TOM VIP邮箱”,点击第一个。
2. 进入邮箱首页,选一个想要的邮箱后缀点击。
3. 进入这个页面,点击登录框下面的“注册”。
4. 根据容量、发邮件数量、邮箱名字位数、邮件撤回等特色功能的使用需要情况,以及价格,选一个自己想要的点击“立即开通”。如果你选择了低版本的不用担心,后面可以随时升级的。
5. 最后,设置邮箱名字、密码、绑定手机,点击“立即注册”
拓展资料:
邮箱容量最大到无限容量
VIP邮箱名字还能免费定制成公司名字
邮件能撤回
误删邮件也能找回
VIP邮箱安全性比普通邮箱更高
外贸邮件怎么写
外贸邮件除了要简洁明了,条理清晰,主旨明确。通常一篇完整的商务邮件包含以下几个部分:称呼,开篇,正文,结束语,礼貌问候。01Salutation——称呼开头的称呼大多数人都不会太注意,然而细节有时可以决定成败。在西方国家,比如已婚女性和未婚女性所使用的表达就不一样,因此在给女性客户发邮件的时候请务必了解清楚。用dear作为邮件的开头肯定是没有问题的,但是很多小伙伴却忘了在后面写上人名,电子邮件dear的后面一定要有“人”。因为翻译的原因,很多人都认为“dear”是一个关系很亲密的称呼,但是在外国人眼里这个词其实是很正式的,就像我们写信的时候写的“尊敬的”、“敬爱的”等等。所以在写邮件的时候“dear”用在比较正式的场合,表示一种对他人的尊敬,后面可以加上名字或者姓氏。如果是给不知道名字的人或者是在写一封普通的邮件,可以在开头选择“Greetings”、“Hi there”。但在写邮件的时候千万别再使用Dear Sir和Dear Madam,这种说法过于老套并且很正式,给人一种你不必用心查找对方的名字的感觉,有点冒犯。还有“To whom it may concern”也不要用。我们通常用的表达如下:Dear Mr./ Ms. Smith (具体某人)Dear Prof.(教授)/Dr.(博士)+ 姓(头衔,职位)02Starting——开篇对大多数商务邮件的开篇而言,我们都可以通过提及与客户之前的接触来表示友好的问候。首先可以提及下你跟客户的“交情”并做出感谢。比如感谢客户跟你在哪里见过面、吃过饭、拜访过公司、展会上聊天或者通过电话,谈论过什么内容等等。如果并没有的话,那么就感谢对方的来信。(甚至没有及时回复对方的时候也表示感谢让其等了很久)通常我们会用这样的表达:1. Thank you for your (kind) letter of January 15th. 感谢您在1月15日的来信。2. It was a pleasure meeting you at the conference this month. 很高兴在本月的会议上认识您。3. I do appreciate your patience in waiting for a response. 感谢您耐心等待我的回复。4. Thank you for contacting us.感谢您联系我们。5. It was a pleasure meeting you in Shanghai last month. 上个月在上海见到您很高兴。6. I enjoyed having lunch with you last week in NewYork. 上周在纽约与您共进午餐很愉快。7. With reference to our telephone conversation yesterday... 我们昨天的电话交谈关于......8. In reply to your request... 回应您的要求......9. I would just like to confirm the main points we discussed on Friday. 我想确认我们在周五讨论的要点。在简单寒暄之后,我们就可以直接点明写信目的。此处请注意,在表达意图的时候也要尽可能的简洁明了。不然会让客户没有兴趣继续读下去。03State the main point——点名主旨 这一部分作为邮件的重点,需要向客户表述你的主要诉求。比如你写邮件是为了请求客户帮忙、提供报价,询问客户问题、或者回应客户需求,提供证明材料等。通常我们会用到这样的表达:1. We are writing to inform you that.../ to confirm.../ to request.../to enquire about...我们写信是为了通知/确认/请求/询问……2. I recently read/heard about...and would like to know...我们最近听说......因此想要知道...…3. I am contacting you for the following reason...此次联系您主要是为了......4. We’d like to invite you to a meeting on May 15th.我们想要邀请您参加5月15日的会议。需要注意的是,在做这部分表述的时候,我们通常可以使用以下短语:Making a request 请求帮忙1. We would appreciate it if you would … 如果您愿意......我们将不胜感激。2. It would be helpful if you could send us ... 如果您可以给我们发送......将会很有帮助。3. I would appreciate your immediate attention to this matter. 感谢您对此事的关注。4. Could you possibly tell us / let us have ... 你能告诉我们......吗?5. Please let me know what action you propose to take. 您能告诉我下一步计划是什么吗?Offering help 提供帮助1. Would you like us to ...? 您希望我们......吗?2. We are quite willing to ...我们相当乐意......Giving good news 通知好的消息1. We are pleased to announce that .../ to inform you that ... / to learn that ...我们很开心(很高兴)的告知(宣布/通知/了解).....Giving bad news 通知不好的消息1. I’m afraid it would not be possible to ...我恐怕…...不能…...2. After careful consideration we have decided (not) to ... 经过深思熟虑后,我们决定…...3. Unfortunately we cannot / we are unable to ...不幸的是,我们没法/不能…...4. Please note that the goods we ordered on ( date ) have not yet arrived.抱歉货没法如期抵达。Complaining表达不满1. I am writing to express my dissatisfaction with ... 我对......感到很不满意。04Closing——结束语最后一段通常我们会客气的寒暄一下,写上对客户的期待(期待对方的回复/给出意见反馈等)。通常我们会用这样的表达:1. Please accept our thanks for the trouble you have taken. 有劳贵方,不胜感激。 2. We tender you our sincere thanks for your generous treatment of us in this affair. 对您在此事中的慷慨之举,我们深表感谢。 3. We should be grateful for your trial order. 如您试订货,我们将不胜感激。 4.We should be grateful for your furnishing us details of your requirements. 如果能收到您的具体需求,我们会非常开心。 5. We are greatly obliged for your bulk order just received. 收到贵方大宗订货,我们不胜感激。 6. If there is anything we can do to help you, we shall be more than pleased to do so. 贵公司若有所需求,我公司定尽力效劳。 7. We will spare no efforts in endeavoring to be of service to you. 我们将不遗余力的为您效劳。 8. Looking forward to your reply. 期待您的回信。05Ending——问候邮件的最后我们通常会落上对客户诚挚的问候,可用的表达很多。比如:Yours sincerely / Yours truly / Sincerely / Thank you / Best wishes / Warm regards / All the best / Best of luck
外贸邮件的标题怎么写
在写外贸邮件时,邮件标题是非常重要的。因为它是决定对方是否打开邮件的关键。以下是一些写外贸邮件标题的建议:1. 简短明了:邮件标题应该简短,并准确概括邮件内容。这有助于读者快速了解邮件的主要内容。2. 具体明确:邮件标题应该具体描述邮件内容,以便读者可以立即知道邮件的主题和目的。3. 包含关键字:邮件标题应该包含与邮件内容相关的关键字。这有助于读者快速了解邮件的主题和目的。4. 避免使用过于笼统的标题:过于笼统的标题可能导致读者无法立即知道邮件的主题和目的。因此,必须避免使用过于笼统的标题。5. 避免使用过于商业化的标题:过于商业化的标题可能会导致读者感到不舒服。因此,必须避免使用过于商业化的标题。以下是一些可以用于外贸邮件标题的示例:关于您的订单建立业务关系的请求关于产品的询问价格和交货期的确认新产品介绍以上是写外贸邮件标题的一些建议和示例,希望对您有所帮助。
外贸邮件问候语英文
常用的外贸邮件问候语英文如下:
1、Dear Sir/Madam,亲爱的先生/女士。
2、Hi there,你好。
3、Good morning/afternoon/evening,早上/下午/晚上好。
4、I hope this email finds you well.希望这封邮件能够找到您身体健康。
5、How are you doing? 你好吗?
6、I trust this email finds you well. 我相信这封邮件能够找到您身体健康。
7、It was nice meeting you at the trade show last week. 上周在展会上见到您很高兴。
8、I hope you had a safe trip back home.希望您回家的路途平安。
9、Thank you for your prompt response. 感谢您的及时回复。
10、Please let me know if you need any further information.如果您需要任何进一步的信息,请告诉我。
外贸电子邮件怎么写
电子邮箱的格式是什么?在使用电子邮箱时,有的人喜欢用名字来作为格式使用,有的喜欢用特别的纪念日,邮箱格式多种多样,那么今天就以TOM企业邮箱来讲讲电子邮箱的格式怎么填?以及外贸电子邮件怎么填写正确。
电子邮箱格式是什么?
目前普通邮箱已经很难注册到自己喜欢的邮箱格式了,我们可以注册使用TOM企业邮箱和VIP邮箱,企业邮箱支持多种邮箱格式,拥有无限邮箱容量。
外贸电子邮件怎么填写正确格式
企业邮箱和VIP邮箱都可以用来发送外贸邮件,如果以公司的名义发送邮件,还是企业邮箱好一点,与国外用户沟通也更显专业,注册好企业邮箱后,就可以设置邮箱格式,一般情况下,企业邮箱格式为:用户名+@+邮箱域名。
企业邮箱还可以群发邮件,群发单显能够让你的用户只看到自己的邮箱账号,不透露其它人员的邮箱地址,单次可以群发几百封,方便快捷。对于创业公司来说,在初创阶段,想要群发更多的邮件,可以看看TOM专业的群发邮件工具。
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